FOOD RECOVERY

Role: UI UX Designer
Tools: Photoshop , Figma, Sketch , Miro
Timeline: 6 Weeks

Proposal and Challenge

FOOD RECOVERY is a non-profit organization that promotes food sustainability. The organization need a tool to assist people in understanding and managing their food waste.

College students and adults who are worried about the quantity of food they waste and want to learn more about what they can do to reduce waste and donate leftover food to the needy are the major target consumers of FOOD RECOVERY app.

Key Objectives

Solutions

In many countries, food is thrown away each year. FOOD RECOVERY App’s strategy highlighted a lack of general knowledge about food waste and donate the leftover food to the needy and a lack of understanding of personal impact as key reasons of continuous food waste.
To create an app that increase food waste education, help people manage their own food waste, and donate surplus food to those in need.

Allowing users to easily upload, share, and discover recipes from a diverse community of cooks
Implementing a live streaming feature where chefs can demonstrate cooking techniques in real-time
Incorporating social networking elements such as user profiles, following/follower systems, and commenting on recipes
Providing robust search and filter options to help users find recipes based on ingredients, cuisine type, dietary restrictions, and more
Offering personalized recipe recommendations based on user preferences and behavior

Design Process

Research

Architecture and UX Design

UI Design

Wireframing and Prototyping

Testing

Competetive Audit

PERSONA AND USER STORY

please create a real life photo of a female, who is a busy home cook, with greenish backgr

LEONE

Age: 24

Occupation: Part time store worker

Problem Statement: Leone is a working student who needs reminders, recommendations, and coaching to cook with fresh ingredients more frequently since he enjoys cooking and wants to make it a habit.

Frustrations: Fresh ingredients are costly and soon spoil, ordering food from restaurant is costly and results in a lot of wastage, after party lot of food goes to garbage.

Goals: Make it a habit to cook at least once a week, food waste reduction, save money for future, donate leftover food to NGOs, if possible

create a real life photo of a male chef working in kitchen, with light orange color backgr

JAMES

Age: 38

Occupation: Accountant

Problem statement: James is a working father who needs exciting new recipes that make tasty, easily reheated leftovers, because most of the food they’re throwing out is old food that they forget about them.

Frustrations: Recipes' search on phone for available grocery is sometimes difficult. I forget leftover food in refrigerator and it gets smelly.

Goals: Experiment with cooking with various food items, less food wastage, new tool for recipes with available grocery at home

SITE MAP

After finishing the app designs, I began work on the responsive website. To ensure an unified and uniform experience across devices, I used the sitemap to guide the organizational structure of each screen's design.

UI DESIGN

WIREFRAME SKETCHES

LOW FIDELITY PROTOTYPE

USABILITY STUDY

Before Usability Study After Usability Study

Based on the findings of the usability testing, I included design adjustments such as a clear section on the home screen for Browsing recipes, List Making, Donating Food, and Add out of stock items.

Before Usability Study After Usability Study

Based on the findings of the usability testing, I included design adjustments such as a clear section on the ‘View Recipes’ for Browsing recipes from available items.